GEELY
Zhejiang Geely Holding Group Co., Ltd.
Type: Private
Industry: Automotive
Founded: 6 November 1986
Founder: Li Shufu
Headquarters: Binjiang District, Hangzhou, Zhejiang, China.
Products: Automobiles, engines, transmissions, luxury vehicles.
Website: Geely Global
Zhejiang Geely Holding Group Co., Ltd (ZGH), commonly known as Geely, is a Chinese multinational automotive company headquartered in Hangzhou, Zhejiang. The company is privately held by Chinese billionaire business magnate Li Shufu. It was established in 1986 and entered the automotive industry in 1997 with its Geely Auto brand. It sells passenger vehicles under the Geely Auto, Lotus, Lynk & Co, Proton, and Volvo brands as well as commercial only vehicles under the London EV Company and Yuan Cheng Auto (Farizon Auto) brands.
Geely Holding Group Automotive Divisions, 2021
Geely Auto Group
Volvo Car Group
Zeekr Intelligent Technology
Lotus Group
Smart Automobile
LEVC (London Electric Vehicle Company)
Geely New Energy Commercial Vehicle Group
Discontinued brands/ models
GEELY
1998 - 2014
Type: Automobile marque
Introduced: 1998
Owner: Geely
Country: China.
Discontinued: 2014
1998 The first Geely Auto car (Haoqing) rolls off the assembly line in Linhai, Zhejiang.
EMGRAND
Type: Automobile marque
Introduced: 2005
Owner: Geely
Country: China.
Discontinued: 2014
Emgrand was an automobile marque owned by the Chinese automaker Geely. It was launched in August 2009 and discontinued in 2014, when its products were rebranded as Geely.
ENGLON
Type: Automobile marque
Introduced: 2005
Owner: Geely
Country: China.
Discontinued: 2014
Launched in 2010 and replacing the Shanghai Maple brand, the company claimed Englon emulated classic, British style, and its model line included a TX4 sold on the Chinese market. Some of its cars were built by Geely subsidiary Shanghai LTI. As Geely fully acquired The London Taxi Company in 2013, the emblem of Englon also became the new logo of The London Taxi Company.
GLEAGLE
Type: Automobile marque
Introduced: 2008
Owner: Geely
Country: China.
Discontinued: 2014
Gleagle was an entry-level brand.
Some Gleagle cars, such as the Gleagle Panda, were available for sale on the Internet in China via the Taobao Mall, a popular e-commerce site. While Geely would deliver the car to the customer's address, buying one of the Panda models on offer did necessitate a trip to a traditional dealer.
NEW brands/ models
GEELY GEOMETRY
Type: Automobile marque
Introduced: 2019
Owner: Geely
Country: China.
Geometry, also known as Jihe (Chinese name), is a car marque created by the Chinese car company Geely in April 2019. The Geometry brand is mainly focused on the development of electric vehicles or NEVs.
Geometry is designed primarily for the Chinese market and announced an ambition to produce more than 10 different electric cars by 2025.